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Bag of Words

Analyze any text or URL to extract the most-used keywords with frequency data — for competitor research, tag creation, and content gap analysis.

Written by Mike

Extract the Most-Used Keywords from Any Text or URL

The Bag of Words tool analyzes a block of text or a web page URL and returns every keyword ranked by frequency — showing how often each term appears in the content. Use it to understand a text's dominant topic, find keyword gaps, build tag sets, and analyze competitor pages without manual reading.

What you can achieve:

  • Understand any text's core topic instantly: Frequency-ranked keyword output shows what a page is actually about — useful for competitor research and content gap analysis without reading the full text.

  • Build keyword and tag sets from existing content: Extract keywords directly from your own articles or product descriptions to create tags, update meta data, or expand your keyword list.

  • Analyze competitor pages without copying text: Enter a competitor URL to extract their most-used keywords in seconds — no manual copying or pasting required.

Getting Started

  1. Navigate to AI Content Tools → Bag of Words in the left sidebar.

  2. Choose your analysis source: Text (paste content directly) or URL (enter a page address).

  3. Paste the text or enter the URL into the input field.

  4. Optionally enable Show words mentioned once to include all keywords in the results, including low-frequency ones.

  5. Click Run.

  6. Review the results table — keywords are ranked by frequency. Export or copy the list for use in your content or keyword workflow.

Key Metrics Explained

  1. Keyword: A word or phrase extracted from the analyzed text. By default, single-mention words are filtered out — enable "Show words mentioned once" to see every term in the content.

  2. Frequency: How many times this keyword appears in the analyzed content. High-frequency keywords represent the dominant topic; low-frequency keywords reveal secondary themes worth exploring.

  3. Credit cost: 100 Tools credits per request, regardless of text length. Up to 9,900 characters can be analyzed in a single request.

Pro Tip: Analyze Competitor Pages to Find Keyword Gaps

A competitor URL gives you their keyword focus in seconds — use it to find topics they cover that your own content hasn't addressed yet.

  1. In Bag of Words, select URL as the source type.

  2. Enter the URL of a competitor article or product page that ranks well for your target keyword.

  3. Run the analysis and review the frequency table.

  4. Keywords appearing frequently in the competitor page that are absent from your own content are your keyword gaps.

  5. Add the gap keywords to your Rank Tracker project to monitor whether those terms drive traffic to competitors — and track your own position once you add them to your content.

⚠️ Important: Bag of Words is available on the Team plan and higher. Credits are shared across all AI content tools and Batch Analysis features. Each request analyzes up to 9,900 characters — split longer texts into sections and run separate requests. URL analysis reads the public page content at the time of the request; paywalled or JavaScript-rendered pages may not be accessible.

❓ Frequently Asked Questions

Q: How is Bag of Words different from Keywords Extraction?
​A: Bag of Words shows keyword frequency — how often each word appears in the text. Keywords Extraction identifies the most semantically relevant terms, regardless of how often they appear. Use Bag of Words to understand content structure and topic density; use Keywords Extraction to find the terms that best represent the subject matter.
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Q: Can I analyze a competitor's page directly by URL without copying the text?
​A: Yes. Select URL as the source type, enter the page address, and click Run. The tool fetches and analyzes the public page content automatically — no manual copying required.
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Q: What should I do with the extracted keyword list?
​A: Use high-frequency keywords to update page meta tags, create article tags, or expand your Rank Tracker project. Low-frequency keywords from competitor pages can reveal secondary topics worth covering in your own content.
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Next Steps

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