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All issues

View every technical SEO issue found across your site. Filter by severity and category to prioritize the fixes with the biggest crawlability impact.

Written by Mike

Every Technical Error on Your Site, Ranked by Impact

The All Issues report is a complete prioritized list of every technical problem Serpstat found during the Site Audit crawl. Issues are grouped by category and color-coded by severity — so you always know what to fix first and why each issue matters for search visibility.


What you can achieve:

  • Fix the right problems in the right order: Issues are ranked High, Medium, and Low priority — eliminating high-priority errors first delivers the fastest ranking improvement.

  • Get specific fix recommendations: Each issue includes a description of the problem and actionable recommendations for how to resolve it — no guesswork required.

  • Track which pages are affected: Every issue links to the specific pages where it was found, along with the count of other pages that link to those problem URLs.


Getting Started

  1. Navigate to Site Audit → All Issues in the left sidebar, or click All Issues and Recommendations in the Audit Summary.

  2. Review the color-coded priority sections: Red = High, Orange = Medium, Yellow = Low, Green = Informational.

  3. Click any issue category to expand it — you will see a description, a change graph showing how the error count has evolved, and a list of affected pages.

  4. For each issue, read the recommendations section and apply fixes starting from High priority categories.

  5. After fixing a batch of issues, run a new audit to verify the error count has dropped.


Key Metrics Explained

  1. Response Codes: Pages returning 4xx (broken links) or 5xx (server errors). These directly harm crawlability and user experience — fix or redirect them immediately.

  2. Meta Tags: Title and Description errors — duplicates, missing values, incorrect lengths (Title over 70 characters, Description over 160). Meta tags affect SERP snippet quality and click-through rate.

  3. Headings: Missing H1, multiple H1 tags, or incorrect H1–H6 hierarchy. Heading structure signals content organization to search engines.

  4. Content and Media: Pages with Lorem Ipsum placeholder text, empty body content, oversized pages, broken images, or images that are too large.

  5. Page Indexing: Pages blocked by noindex tags, incorrect canonical tags, iframe usage, pages with thin content, or pages blocked in robots.txt. Issues here prevent pages from appearing in search results.

  6. Links: Missing favicon, URLs that are too long, excessive GET parameters, too many outgoing links on a single page, or incorrect rel="nofollow" usage on internal links.

  7. Loading Speed: Desktop and mobile speed issues sourced from Google PageSpeed Insights — browser cache, JavaScript/CSS optimization, image compression, and font rendering.

  8. Markup: Missing or incorrect Open Graph, Twitter Card, micro-markup, or JSON-LD structured data. Markup affects how your pages appear in social previews and rich results.


Pro Tip: Start With Response Codes, Then Meta Tags

Not all High Priority errors are equal — 4xx errors and missing meta tags affect the most pages and are the fastest to fix at scale.

  1. Open the Response Codes section first. Pages returning 4xx errors waste crawl budget and create dead-ends for users and bots — redirect or remove them.

  2. Next, open Meta Tags and export the list of pages with duplicate or missing Title tags. These affect how every page appears in the SERP.

  3. Then check Page Indexing — confirm that the pages blocked from indexing are intentionally blocked, and that no important pages are accidentally hidden.

  4. Address Loading Speed issues last in the High Priority group — they require developer involvement and typically take longer to resolve.

⚠️ Important: The gray checkbox next to a category means errors were found. A green checkmark means no errors in that category. All Issues data reflects the last completed crawl. After making fixes, run a new audit — the change graph inside each category will show whether the error count improved. Fixing errors in robots.txt or canonical tags may require developer access to the site.


❓ Frequently Asked Questions

Q: How do I find which pages link to a broken URL?
A: Expand the Response Codes section and click the number in the Pages with links column next to any broken URL. This shows every page on your site that links to that broken address.

Q: Why are some pages closed from indexing shown as errors?
A: Serpstat flags all pages blocked by noindex or robots.txt so you can verify the blocks are intentional. If a page should be indexed but is blocked, this is where you will catch it. If it is intentionally blocked, you can ignore that specific finding.

Q: Can I export the issues list?
A: Yes. Use the export button within each issue category to download the affected page list. You can export in CSV or XLS format for sharing with developers or tracking fixes in a spreadsheet.


Next Steps

  • Audit Summary — See your overall SDO score and compare issue counts between audit periods.

  • Custom Overview — Pull raw crawl data for any page parameter set into a single exportable table.

  • Page Audit — Run a focused audit on specific high-priority pages after fixing issues.

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